Dramatic Increase in International Visits to Washington D.C. Provides Huge Opportunity. Are You Ready?

Muriel Bowser, D.C. Mayor

Elliott Ferguson, President, Destination D.C.

Roger Dow, President, U.S. Travel Association

RABI partners and our local D.C. team were pleased to attend the Destination D.C. marketing outlook 2015 event. Destination D.C. hosted more than 500 tourism, trade, and local business members for a look at how the tourism and convention business is set to grow in D. C. over the next few years. 

We met Destination D.C.'s President and CEO, Elliott Ferguson, who stopped by our table at the event. Great speakers and sessions made the event fun and informative. Some of the fascinating facts that we learned include:

• International visitors spent nearly $1.9 Billion in 2014
• 48.1% of Americans used social media to plan their travel in the last 12 months
• 2014 international visitation grew 16% over 2013
• In 2020, millennial's will be 50% of the world's workforce

The takeaway from the event? Huge growth in international tourism, especially millennials, represents a major opportunity for savvy companies. Successful businesses should provide support at their events for participants for whom English is not their first language, and they should also localize their marketing materials and social media posts to reach potential visitors in their languages via the marketing media that their audience consumes most. 

We can help you provide the best experience and outreach to your market. RABI offers a premier events solution to help plan and organize global events and international conferences and ensure seamless communication through advanced services and technologies. Services we offer include:

• Interpreters
  
• Equipment
  
• Technical Support
  
• Simultaneous Interpretation
  
• Multilingual Event Production
  
• Videos
  
• Social Media Localization

• PowerPoint Slides & Handouts
  
• Brochures & Flyers
  
• Conference Planning
  
• Corporate & Press Conferences
  
• Training Programs
  
• Bilingual Staffing
  

Visit redblueint.com/events.html for more information about our events solution and to download our case study, Simultaneous Interpretation: a Commercial Property Company.  

Destination D.C.

Aarron Nissen, Keynote Speaker